Malinowski, Bronislaw

What’s a Father of Social Anthropology to do?!  There is hardly enough time to stay up to date on the study of how people behave in their natural settings.  According to Neil Postman, Bronislaw Malinowski’s, the Father of Social Anthropology’s, method for determining if a newly published work deserved his attention was to see whether his name was cited in the index. (More about the very smart, efficient, and not so humble fella here.)

Determining which book to buy is a similar dilemma.  It has also been solved by reviewing the index.  More here.